2021 Research Reports
- Queensland Tourism Workforce Crisis Resilience & Recovery Project (September 2021): In partnership with the University of Queensland, we investigated the resilience factors and impacts of COVID-19 on the tourism workforce, in five regions across Queensland: Whitsundays, Tropical North Queensland, Gold Coast, Southern Queensland Country, and Outback Queensland.
2019 Research Reports
2018 Research Reports
Building a resilient tourism industry: Queensland climate change response plan (May 2018): In partnership with Griffith Institute for Tourism and the Department of Environment and Science, we developed the first industry-led climate adaptation plan. The plan considers all tourism stakeholders' role in building resilience and adapting to our changing climate. Climate change is everyone's business, now is the time to act
Travelling with Cryptocurrency: A guide for Queensland tourism stakeholders (May 2018): Students from the University of Queenslland have developed a cryptocurrancy 101 for the tourism industry. Learn what crypto is, how it can be used and the opportuntiites it brings to the industry.
Marketing Expenditure of the Queensland Tourism Industry (April 2018): Students from Griffith University volunteered under the work experience program to examine the marketing expenditure of tourism and hospitality businesses in Queensland. The results indicate that in the year 2016-17, private tourism businesses in Queensland spent on average $50,207 on marketing. The total expenditure is estimated at $270 million with large tourism businesses contributing 23% to the total marketing expenditure, even though they only account for 7% of the total industry. Half of the expenditure was dedicated to online and print advertising while television and radio received the least funding allocation.
2017 Research Reports
Report for the Department of Education and Training - Chef shortage: Industry consultation (December 2017): More than fifty participants from the hospitality industry joined us to discuss the challenges associated with attracting and retaining chefs. This report, presented to the Department of Employment, Small Business and Training, summarises the key issues and opportunities identified in through this process.