Click below for a copy of the Guidelines and Entry Form


The QTIC Prize for Innovation in Tourism is an initiative of the Queensland Tourism Industry Council (QTIC). Introduced in 2013, the program recognises micro and small to medium sized tourism businesses in Queensland that have introduced a innovative product, service or process.

Nominations can be submitted and paid for by clicking on the "Buy Tickets" button on the right hand side of this page. Nominations will be accepted until Thursday 31 August, the due date for written submissions.

The QTIC Prize for Innovation in Tourism aims to:

  • Recognise and reward innovation and growth across the Queensland tourism industry;
  • provide an opportunity for businesses to showcase their innovative ideas, projects and processes;
  • encourage product development and improved customer service; and
  • reinforce the value of continual innovation within the industry.

1st Prize

1. Courtesy of the Department of Tourism, Major Events, Small Business and the Commonwealth Games, the winner will receive a prize package to the value of $30,000 of business support. The prize package will comprise of stages 1 and 2 of the Velocis program which will be delivered by the Australian Institute for Commercialisation (AIC). The components of the program include:

  • A business review with experts in strategy, branding and design innovation
  • A fitness report on outcomes of the review and recommendations for future business improvements
  • Action planning to prioritise critical business issues identified in the fitness report
  • Mentoring sessions with a professional expert in either strategy, branding or design innovation.

As part of the prize package the winner will also receive $3000 worth of travel for flights and accommodation to a destination of their choice (domestic or international) to undertake a business familiarisation to support the implementation of their action plan.  QTIC will liaise with the winner and the VELOCIS team to plan a suitable itinerary.

The winner must complete the VELOCIS program and use the travel by 30 June 2018, click here to learn more.

2. QTIC will create a dedicated PR case study of the winning business. The case study will be combined with the production of a press release which QTIC will assist to distribute across Australia and the Asia Pacific. The finished case study will also be featured on the QTIC website.

Runner-Up Prize 

1. Courtesy of Small Business Solutions TAFE Queensland, the runner up will receive Build a Better Business Workshop and Mentoring at the value of $400.

The program includes:

  • Team of expert business mentors guide you through critical periods of business development and arm you with the knowledge, skills and confidence you need to clarify your idea and move into the next stage of business growth
  • 5 x 3 hour workshops to develop ideas, address knowledge gaps, and increase confidence
  • 2 hour one-on-one mentoring session to implement strategies, build your business, set priorities and asses knowledge gaps

2. The runner up will be mentioned and recognised in media releases, QTIC communication and the QTIC website.                                                                                  

Key Dates

Submission Due - 5pm Thursday 31 August

Judging of Entries - August/September 2017

Winner & Runner-up Announcement - Wednesday 27 September - At the Prize for Innovation Breakfast & World Tourism Day Celebrations

How to Nominate

  1. To enter, businesses must first submit a nomination by purchasing a "ticket" above. Nominations will be accepted up until Thursday 31 August, the due date for written submissions.

  2. Following the nomination, entrants are asked to provide a written submission on or before Thursday 31 August. Please refer to the Guidelines and Entry Form for details on the written submission.

Click below for a copy of the Guidelines and Entry Form


Supporting Partners