Your journey through Quality Tourism Accreditation begins with the Sustainable Tourism Accreditation – the essential first step before accessing other accreditation programs.
As Australia’s largest and longest-running sustainability program, Sustainable Tourism Accreditation supports more than 3,500 tourism businesses across the country. The program helps your business build strong, sustainable practices across environmental, cultural, social and commercial areas of operation.
Through this online program, you’ll be guided through best-practice business standards across all areas of your business. From customer service and safety to operations, financial management and sustainability.
Achieving accreditation demonstrates that your business not only delivers memorable visitor experiences, but is independently assessed against nationally recognised standards to ensure you are providing the best experience possible for your guests.
To get started, create your account with the Australian Tourism Industry Council (ATIC) by clicking below.
Success stories
Hear from tourism operators Graeme from Floating Images and Arwen from Devon Pixies as they share how Sustainable Tourism Accreditation has helped strengthen their businesses, build visitor trust and stand out in the tourism industry.
- Format - Flexible online modules you can complete at your own pace, with practical templates and examples.
- Focus areas - Best-practice guidance across operations, customer service, safety and sustainability.
- Support - Helpful guidance and resources from the QTIC Accreditation Team along the way.
- Outcome - Nationally recognised Sustainable Tourism Accreditation that helps your business stand out with guests and a strong foundation for additional accreditation programs.
Your stamp of recognition!
As part of your accreditation, your business receives the officially licensed Sustainable Tourism Accreditation badge – a trusted symbol you can display across your website, social media and marketing materials.
The badge helps visitors quickly recognise your business as one committed to quality, sustainability and great customer experiences. It shows your business has been independently assessed against nationally recognised tourism standards, giving customers greater confidence when choosing to book with you.
To discuss the Sustainable Tourism program and how your business can get involved, contact QTIC’s Accreditation Team at [email protected] or send us a message through our contact page.