Tourism Industry Business Capability Development Programs
The Tourism Industry Business Capability Program aims to support tourism operators across the state by building digital capability and empowering them to deliver a consistently high standard of visitor experience.
The second year of the program will build upon the capability gains from Year 1 and focus on building Digital and Trade capabilities with emphasis on one-on-one mentoring and coaching for tourism businesses.
With the program about to start its second year, tourism operators who are eligible for a Best of Queensland Experiences Program score will have the opportunity to build their capability further.
The Year 2 program includes a digital mentoring program for 300 businesses, digital capability workshops and trade activities including mentoring and participation in trade events.
PROGRAM DEVELOPMENT - COLLABORATION